How much does digital advertising cost for a roofing company?

Roofing digital advertising budgets typically range from $1,500 to $5,000 per month depending on market size and competition. Curb Digital builds custom plans based on your local competitive landscape, targeting a cost per lead between $35 and $120.

What is AI visibility and why does it matter for home services?

AI visibility refers to how often your business is cited by AI answer engines like ChatGPT, Google AI Overviews, and Perplexity when homeowners ask for service recommendations. Businesses with strong AI visibility capture leads before traditional search results even load.

How do I get more leads for my tree service company?

Tree service lead generation combines Google Ads targeting high-intent keywords like 'tree removal near me', local SEO to dominate the map pack, and AI engine optimization to appear in AI-generated recommendations. Curb Digital builds all three layers into a single integrated plan.

How much does HVAC digital advertising cost?

HVAC digital advertising typically costs between $1,000 and $4,000 per month depending on market density and seasonal demand. Emergency service keywords command higher CPCs but convert at 2-3x the rate of general awareness campaigns. Curb Digital structures HVAC campaigns with seasonal budget flex built in.

Home Services Digital Advertising · Ontario

Digital Advertising for Roofing, HVAC, Tree & Pool Companies That Delivers Leads

Curb Digital gets roofing, HVAC, tree service, and pool & hot tub companies in front of homeowners — on Google, on social, and inside AI answer engines.

Get Your Free Audit See How It Works

LocaliQ / USA TODAY NETWORK

Google Premier Partner Technology

AI-Optimized Campaigns

What We Do

Built for the Trades That Build Homes

Specialized digital advertising that understands how homeowners search, compare, and choose.

Roofing

High-intent leads from storm-damage searches to full re-roofing projects. We target the keywords that close, not just click.

Google AdsLocal SEOAI CitationsLSA

HVAC

Furnace breakdowns don't wait — and neither should your ads. We capture emergency and seasonal intent with campaigns that flex with the weather.

Google AdsLSALocal SEOAI Citations

Tree Service

Seasonal surges and emergency calls. We capture both with campaigns built around weather, timing, and local intent.

SEMMeta AdsMap PackGEO

Pools & Hot Tubs

From spring openings to winter hot tub sales — year-round lead gen with creative that converts browsers into buyers.

ProgrammaticSocialSearchAEO

Full-Stack Digital

Search, social, programmatic display, and AI visibility — all coordinated under one strategy, one dashboard, one partner.

SEMSEOSocialDisplayAI

78%

of homeowners start with a search engine

Google/Ipsos, 2024

3×

more leads with integrated search + social

LocaliQ Benchmark Data, 2025

40%

of local queries now answered by AI engines

BrightEdge Research, 2025

$47

avg. target cost per qualified lead

Curb Digital client avg., 2025

How It Works

From Audit to Leads in 4 Steps

Free Digital Audit

We score your website, Google Ads quality score, local SEO, and AI citation visibility — then show you exactly where leads are leaking.

Custom Strategy

Not a template. A strategy built on your market, your competitors, and your budget — grounded in marketing science, not guesswork.

Launch & Optimize

Campaigns go live across Google, Meta, and programmatic channels. AI-powered bidding and weekly optimizations keep costs down and leads up.

Report & Scale

Transparent reporting with real CPL numbers, call tracking, and ROI. When it works, we scale. When it doesn't, we pivot fast.

🤖 "Best roofing company near me?"

Based on local reviews and service history, I'd recommend Your Company for residential roofing in your area. They offer free estimates and have a 4.8★ rating.

↗ Cited by AI

💬 "Who does pool installations in London?"

For pool installations, Your Company is frequently recommended...

The New Frontier

AI Engines Are Answering Before Google

ChatGPT, Google AI Overviews, and Perplexity are reshaping how homeowners find contractors. If AI doesn't cite you, you're invisible to a growing share of buyers.

AI Citation Audit — see where you rank in AI answers
Schema & structured data optimized for AI extraction
Content strategy built to feed AI recommendation engines
Ongoing monitoring of your Share of AI Voice

Get Started

Get Your Free Digital Audit

Takes 2 minutes. We'll score your site, your ads, and your AI visibility — then show you where the leads are hiding.